Mon, May 20, 2013

Local agent selected to offer AARP insurance program

NORWAY – The Hartford Financial Services Group, Inc., (NYSE: HIG) announced recently that it is making its award-winning AARP®-branded auto insurance program available through Cross Insurance in Norway.

Cross Insurance was chosen after satisfying a number of eligibility requirements, which included demonstrating a commitment to community service, meeting a high-level of business and ethics standards and completing a training program designed to highlight the needs of the 50-plus population.

“For 25 years, the industry-leading AARP-branded auto insurance program from The Hartford has been extremely popular,” said Kathy Bromage, vice president, The Hartford. “Much of the success of this program is due to innovative product features and a commitment to truly understand and support our customers. We are thrilled to now be able to offer these benefits with our independent agent partners.”

According to research from The Hartford, the majority of AARP members prefer the advice and counsel of a local agent when making decisions about their insurance. Based on this research and strong customer demand, The Hartford is offering the AARP-branded auto insurance program through select, authorized independent agents. These products were previously only available from The Hartford by phone, the Internet and by mail.

The AARP-branded auto insurance program is designed in consultation with The Hartford Advance 50 Team, which helps to tailor products and services specifically to the interests and needs of Baby Boomers and older adults. Other unique hallmarks of the program include:

Lifetime continuation agreement – assures that the customer’s insurance policy will not be dropped as long as a few simple requirements are met.

RecoverCare – helps customers pay for assistance with daily errands and responsibilities, like cooking, cleaning, shopping, dog walking, transportation and yard work if they are injured in an auto accident.

Standard 12-month rate protection versus the traditional six-month policies offered by most companies.

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